Dr. Bob Murray, PhD, FACSM
Bob Murray, PhD, FACSM is managing principal of Sports Science Insights, LLC, (www.sportsscienceinsinsights.com) a consulting firm that assists companies and organizations in need of targeted expertise in exercise science and sports nutrition. SSI’s clients range from start-ups to larger companies such as Nike, Coca-Cola, Clif Bar, Dogfish Head Brewery, GlaxoSmithKline, Petco, Gryphon Investors, and Aegis Sciences Corporation. Bob currently serves as Chief Hydration Officer for GoodSport Nutrition, a Chicago-based company that created GoodSport, a sports drink that optimizes hydration by harnessing the electrolyte profile of milk.
Prior to starting SSI in August 2008, Dr. Murray was co-founder and director of the Gatorade Sports Science Institute (1985 to 2008). Dr. Murray’s research and publications on the hydration needs of athletes and the physiological and performance responses to fluid, carbohydrate, and electrolyte ingestion have contributed to the broader understanding of the importance of being well hydrated during exercise and of the role that carbohydrates and electrolytes play in helping athletes and non-athletes alike get the most out of their bodies during physical activity.
Before joining The Gatorade Company, Bob served on the faculties of Boise State University (1980-1985; Associate Professor), Ohio State University (1979-1980; Lecturer), and Oswego State University (1974-1977; Assistant Professor and Head Men’s Swimming & Diving Coach).
Bob received his PhD in exercise physiology from Ohio State University, is a Fellow of the American College of Sports Medicine, and an honorary member of the Academy of Nutrition and Dietetics.
In addition to authoring numerous articles in scientific journals and presenting at scientific meetings around the world, Bob has coauthored three books: Sports Drinks: Science and Practice (2000), Food and Fitness After 50 (2018), and Practical Guide to Exercise Physiology (2020).
Bob enjoys anything that involves physical activity—especially swimming—and competed in the 1992 Hawaii Ironman. Bob and his wife, Linda, live in Crystal Lake, IL, 50 miles northwest of Chicago.